#tourismchat Highlights: Mobile Websites

#tourismchat is a biweekly twitter chat focusing on social media in the tourism industry. Sarah Page has a great Q&A post about the chat. Our last chat focused on Mobile Website. Feel free to read the entire chat transcript (340 tweets) but in case you’re short on time, here are a few of the highlights:

  • Develop a mobile site before thinking about apps.
  • Get professional help; it’s not as expensive as you think.
  • Don’t have your mobile site replicate your regular website. Only provide content that’s necessary to visitors (not groups or meetings) and use listings, not copy-heavy pages.
  • Keep your mobile site simple and easy to navigate. Don’t use flash. There was some smack talk about blackberries in the chat (I’m a blackberry owner) but remember that a lot of business travelers use blackberries as well. Simple is good.
  • Think about who’s going to use your mobile site. It might be visitors who are already in your area. What type of information do they need?

The next #tourismchat is July 15 (2pm CST) and will focus on Social Media Time Management. More information is available on the #tourismchat Facebook page and you can always contact me (@WhosYourAnnie) or Betsy Decillis (@decillis) via twitter with questions or future topics.

Have you participated in a #tourismchat yet? What have you learned?