There’s no better way to grow your market share than with a social media presence. Facebook shares tips and tricks with small businesses with its Boost Your Business events taking place across the country.
Gone are the days when Black Friday meant standing in early morning lines outside of stores. Black Friday has evolved into one elongated month of online sales and savings. As the stakes grow higher to maintain a virtual presence, it’s important that your brand stands out on social media during this month-long digital marketing mayhem.
Never has the topic of social media’s impact on politics had such a sharp focus — and it’s only going to continue to increase. The role social media had in the 2016 election is under close scrutiny, and while it may not immediately impact many brands, the longer-term effects are something all brands need to be aware of as they shape social strategies moving forward.