2018 Social Media Marketing Trends to Watch

2018 Social Media Marketing Trends to Watch

2018 Social Media Marketing Trends to Watch - After the introduction of new content formats to social media platforms in 2017, we expect to see these technologies evolve to the next level to create even more opportunities for marketers to optimize branded content.

8 Influencers You Need to Know

8 Influencers You Need to Know

Influencers are leveraged by brands for both their creative value and loyal following. They can boost a brand’s image as their loyal followers place an extraordinary amount of trust in endorsements. When brands and influencers pair up, they produce the perfect storm for social media success. Influencers are not just the future of marketing — they are a new arm of distribution.