Vero Today, Gone Tomorrow: The Rapid Rise and Fall of Anti-Facebook

Vero Today, Gone Tomorrow: The Rapid Rise and Fall of Anti-Facebook

Social media app Vero became the darling of app stores this week with its promise of an ad-free, algorithm-free newsfeed. But just as fast as users signed up, they wanted out of the buggy platform that turned out to be too good to be true, at least for now.

2018 Social Media Marketing Trends to Watch

2018 Social Media Marketing Trends to Watch

2018 Social Media Marketing Trends to Watch - After the introduction of new content formats to social media platforms in 2017, we expect to see these technologies evolve to the next level to create even more opportunities for marketers to optimize branded content.

3 Ways the 2016 Election Continues to Impact Brands

3 Ways the 2016 Election Continues to Impact Brands

Never has the topic of social media’s impact on politics had such a sharp focus — and it’s only going to continue to increase. The role social media had in the 2016 election is under close scrutiny, and while it may not immediately impact many brands, the longer-term effects are something all brands need to be aware of as they shape social strategies moving forward.