AI

Strategy: F8 2019 Focuses on Privacy, Niche Communities to Reinstate Trust

Strategy: F8 2019 Focuses on Privacy, Niche Communities to Reinstate Trust

After dozens of scandals over the last year, Facebook presented a privacy-focused F8, pushing its “meaningful connections” message again with Groups, Events and Messenger at the center. Instagram continues to be the darling of the company’s app suite, moving ahead with shopping and testing the removal of likes from public view.

Insights: 2018 Social Media Marketing Trends to Watch

Insights: 2018 Social Media Marketing Trends to Watch

2018 Social Media Marketing Trends to Watch - After the introduction of new content formats to social media platforms in 2017, we expect to see these technologies evolve to the next level to create even more opportunities for marketers to optimize branded content.