Sports

Insights: Should Brands Tease Out Ads on Social Before The Big Game?

Insights: Should Brands Tease Out Ads on Social Before The Big Game?

Sports fans are there for the football; everyone else for the entertainment — whether it’s the halftime show or the slew of commercials that garner as much attention as the action on the field itself. One of the only days a year everyone is glued to the television, forcing marketing execs to face a difficult decision on how to best roll out their brand campaigns.

Insights: How Social Media Changed the Landscape for Sports Fans

Insights: How Social Media Changed the Landscape for Sports Fans

Whether your vice is sports, fashion or food, it’s hard to imagine having more information readily available at the swipe of a finger than we do right now. These platforms have provided fans with the latest information, behind-the-scenes content, breaking news as well as new avenues for catching the biggest games.