2018 was a tumultuous year for social media companies, shaping a new future for the industry and billions of users. Social media is rapidly changing, but the trends we see for 2019 will play out over the course of three years, possibly longer. Here are the trends to watch through 2022.
Sports fans are there for the football; everyone else for the entertainment — whether it’s the halftime show or the slew of commercials that garner as much attention as the action on the field itself. One of the only days a year everyone is glued to the television, forcing marketing execs to face a difficult decision on how to best roll out their brand campaigns.