making waves

Visit Los Cabos Taps Sparkloft Media to Raise Destination Awareness Through Comprehensive Digital and Social Strategy

More than 50 million people worldwide consider themselves, “creators.” But what distinguishes someone as a creator? And if all influencers are creators, are all creators influencers?

For Immediate Release: Destinations International and Sparkloft Media Partner for Strategic Travel & Tourism Social Presence

For the first time, a post-pandemic life is beginning to feel within reach. This report sheds light on three new traveler mindsets and offers recommendations for how travel brands can reach audiences earlier in the dreaming phase by tapping into these new emotional drivers.

This article presents key findings from our traveler sentiment report, "The Post-Pandemic Traveler," shared exclusively with Skift.

Our CEO, Martin Stoll, advises hospitality leaders to adapt social strategies for diverse audiences in the changing social media landscape, utilizing platforms like Instagram, TikTok, and Snapchat. He emphasizes the importance of varying content formats, precise targeting, and embracing social commerce for enhanced relevance, sales, and guest loyalty.