PORTLAND, OR - Destinations International, a champion of travel, representing the largest global network of destination organizations, convention bureaus and tourism boards, announces its partnership with Sparkloft Media to further develop its strategic social media presence, both at and beyond its conferences. The partnership will seek to increase engagement, while promoting and delivering specific research, products, programs, and services among stakeholders and members of Destinations International.
“Social media is in a constant state of flux and innovation, and so is the travel industry which has reinvented itself during the pandemic,” says Martin Stoll, CEO, Sparkloft Media. “Our partnership with Destinations International will help shape marketing efforts, developing customizable strategies that will appeal to wide, and at the same time, targeted groups of travelers and destination organizations.”
Destinations International members form a powerful association of more than 6,000 professionals from more than 600 destinations in 15 countries, with a combined spending power of over $3.5 billion. Sparkloft Media is a social-first creative agency, specializing in cutting-edge marketing and communications solutions, with deep experience in the travel and tourism industry.
“Sparkloft Media is a leader in travel and tourism, underscored by its tremendous success working with many of our members on award-winning campaigns around the world,” states Don Welsh, President & CEO, Destinations International. “Our partnership will help both of our organizations serve the industry at a higher level, through innovative communication strategies and digital platforms. We look forward to elevating outreach to our valued member and industry partners.”
About Sparkloft Media
As a social-first creative agency, Sparkloft Media has specialized in cutting-edge marketing and communications solutions since its inception in 2006. With a strong focus on travel and tourism as well as economic development and events management, the agency has created award-winning concepts and content for more than 40 states and more than 15 countries worldwide. Headquartered in Portland, the agency also has offices in Miami, Atlanta and Washington D.C. For more information, visit sparkloftmedia.com.
About Destinations International
Destinations International is the world’s largest resource for official destination organizations, convention and visitors bureaus (CVBs) and tourism boards. Destinations International is about serving destination marketing professionals first and foremost. Together with more than 6,500 members and partners from nearly 600 destinations in approximately 14 countries, Destinations International represents a powerful forward-thinking, collaborative association; exchanging bold ideas, connecting innovative people and elevating tourism to its highest potential. For more information, visit www.destinationsinternational.org.